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Npower League One title contenders, Brighton & Hove Albion FC are preparing for life in their brand new £100 million stadium by offering fans and local businesses the chance to become a part of the clubs future history.

Brilliant Orange were asked to design and produce a series of communication tools, including mailers, web banners, display stands and an email campaign which has played an effective part in driving sales to an unexpected level.

Club Marketing Manager Alan Davies commented, "Brilliant Orange produced a really strong visual campaign which is amongst the first to feature the new Stadium logo and we were delighted with the level of interest and subsequent sales figures as a direct result."